Harrogate BID To Bring A Taste Of The Town Centre To The Great Yorkshire Show

Harrogate BID is set to showcase the very best of the town centre at this year’s Great Yorkshire Show, creating a mini version of Harrogate’s high street at one of Yorkshire’s biggest events.

The Business Improvement District (BID) will once again attend the show, delivering a dedicated Harrogate-themed area designed to highlight the town’s outstanding retail, hospitality, leisure, education and visitor attractions.

Taking place at the Great Yorkshire Showground from Tuesday 14 to Friday 17 July, the event attracts around 140,000 visitors each year from across the UK, providing a major platform to promote Harrogate as a leading destination.

This year’s concept will bring together a diverse mix of businesses and organisations, offering visitors a snapshot of the town centre experience and showcasing the breadth of what Harrogate has to offer.

Among those taking part are Starling, Your Harrogate, Yorkshire Cancer Research, Duchy College, Slingsby Gin, Stump Cross Caverns, Ake & Humphris, Mama Doreen’s, Harrogate College, Verity Frearson, The Majestic Hotel, Skipton Building Society, Hempwell, the Turkish Baths and The Crown Hotel.

From independent retailers and visitor attractions to hospitality venues, educational institutions and heritage organisations, the showcase will reflect the quality, character and diversity that make Harrogate one of Yorkshire’s most popular destinations.

Jason Maxwell, Chief Executive of Harrogate BID, said:

The Great Yorkshire Show provides an incredible opportunity to put Harrogate in front of a huge audience and showcase everything that makes our town special. This year, we’re delighted to be working closely with the Great Yorkshire Show to create a mini Harrogate high street, bringing together some of the fantastic businesses and organisations that help shape the town’s identity. We want to encourage visitors to experience Harrogate beyond the Showground — whether that’s enjoying food and drink in the town centre after the show, planning a future visit, discovering our independent businesses or exploring our many attractions.

Increasing footfall, supporting local businesses and promoting Harrogate as a leading destination are central to the BID’s objectives, and this is a fantastic opportunity to champion the town on a major stage.”

Rachel Coates, Show Director of the Great Yorkshire Show, added The Great Yorkshire Show has welcomed hundreds of thousands of visitors to Harrogate since moving to its permanent home at the Great Yorkshire Showground in 1951. We are delighted to welcome Harrogate BID back to the show in a bigger and better way than ever before, helping to showcase the outstanding retail, leisure and hospitality offer that makes Harrogate such a vibrant place to visit.”

Businesses and events held at the Great Yorkshire Showground contribute an estimated £73.7 million to the local economy each year.

Harrogate BID’s presence at the event supports its A Vibrant Town objective, outlined in its Business Plan, which focuses on delivering campaigns, events and initiatives that attract visitors and support economic growth across the town centre.

Further details about Harrogate BID’s activities at this year’s Great Yorkshire Show will be announced in the coming weeks.

Ticket Information

Tickets for the Great Yorkshire Show are available to purchase in advance only, with prices frozen at last year’s rates:

• Adults: £36.50
• Children: £13
• Family Ticket: £89

Farmer tickets are also available, offering additional flexibility for those working in agriculture. These tickets can be used on any day of the show and are available exclusively to members of the farming community, with prices also frozen from last year.

Free shuttle buses operated by The Harrogate Bus Company will run throughout the event, departing every 10 minutes from Harrogate Bus Station, adjacent to the railway station, to the Showground’s White Gate. Services begin at 7.20am, with the final return bus leaving the showground at 7pm.